AlbenDesign
What do you need? What is our approach? What have we changed? How are we reaching out? Who are we? How can you contact us?

Sea Change Design Process
Your Challenges

Our interdisciplinary purpose

The Sea Change Design Consortium is an association of professional consultants who are committed to surfacing profound and sustainable solutions to the serious economic, social, and environmental challenges we face today. The Consortium seeks and attracts clients in the commercial and non-profit sectors who are committed to innovation, positive vision, and the broadest possible impact in their work.

Every member of the Consortium uses a thorough, working knowledge of the Sea Change Design Process combined with mastery in their own areas of expertise. The Consortium offers a rich mix of talent and experience in disciplines including design, business strategy, psychology, ethnography, sustainability development, internet, brand, and marketing strategy, technology, writing, and education.

In response to your challenge, we assemble a core team to work together with you, along with other experts you bring to the table. As a fast way of establishing a common ground we begin by simultaneously addressing your challenge while training you in our process, giving everyone one simple language to use. From inception to completion, we all work together in an integrated, holistic way towards success.


Our core premise

Based on our collective experiences over many years, we believe that design is uniquely suited to help solve a wide range of challenges, some far outside the purview of traditional design. That's because we define design differently. We assert that design is the conscious planning of meaningful acts that influence our relationships to one another, those yet unborn, and the web of life, of which we are part. So, whether your challenges concern strategy, people, or the creation of artifacts and experiences, we can help you design connections that last.


Not business as usual

Today's formidable challenges require the combined experience and honed skills of people from wildly differing fields of expertise. Strong bonds need to be forged, connecting business with sustainability, science and industry with health and psychology, politics with human rights, and communications with technology.

It is unlikely that all these people will be found in one place, or that their distinct approaches will Êquickly converge to maximize truly effective collaborations. Typically, individual experts or firms are assembled to work in either a sequential, linear fashion or to work closely together from the get go, requiring considerable time be invested in establishing common ground. Either way, it is often difficult to generate a shared, cohesive body of knowledge that can be created, applied, and enriched as the project progresses to completion. We offer you a better alternative.

 
©2008 Alben Design LLC. All rights reserved.