Our lives are shaped by deeply defining moments. Moments that give us a
chance to look closely at who we are and who we need to become to rise to
the challenge. Through the lens of the Sea Change Design Process, Lauralee
Alben offers us insightful parables about what it takes to bring about
positive, profound, and lasting change in our lives, organizations, and the
A pioneer in interactive design, Lauralee Alben now extends the power of
design into everyday human activities, illuminating the hidden realms of the
intellect, heart, and soul. She presents the courageous stories of ordinary
people who took extraordinary leaps of faith in themselvesand designed
lives worth living.
You'll meet Richard Bresnahan, a revered potter who integrates his art into
the very fabric of his life, family, community, and the earth.
You'll visit corporate America, and the defining moment of Martin Murray, an
R&D Director at Procter & Gamble, who inspired innovation in business and
And you'll witness the birth of the watery legacy of Silicon Valley legend,
David Packard, and the enthralling effect of the Monterey Bay Aquarium upon